Ghostly Gothic
Ghostly Gothic is a refined grotesque with a quiet edge, rooted in early sans-serif traditions and gently sharpened by the formal grace of copperplate influences. Originally drawn for Ghostly International, it was designed to carry both identity and atmosphere, adapting fluidly across evolving brand systems with a tone that’s steady, assured, and unmistakably present.
It performs with clarity at every scale, from large, expressive display to finely tuned editorial typography, always retaining legibility in small sizes without sacrificing character. Subtle cuts, soft modulation, and confident restraint reshape its familiar skeleton into something unexpectedly distinct. A unicase mode, blunt quotation marks, stylistic alternates, and ornamental symbols add texture and range, inviting both utility and experimentation.
Ghostly Gothic is now available in five weights, with full support for Latin, Greek, and Cyrillic scripts.
Michael Cina
Michael Cina’s work exists at the intersection of design, typography, branding, strategy, and art. This uncommon mix allows him to see differently and direct ideas with purpose. Decades of moving fluidly between disciplines have shaped an approach that blends instinct with strategy, intuition with clarity, and expression with systems thinking.
An internationally recognized Creative Director and Artist, Michael leads the multi-disciplinary studio Cina Associates. His work spans global brands including Disney, Apple, American Express, ESPN, Pepsi, Coca-Cola, Hewlett-Packard, and Microsoft. Across his career, he has synthesized typography, branding, illustration, motion, web, music, photography, and type design into cohesive systems that perform across platforms and cultures. His work has been widely published, recognized with Emmy and Grammy honors, and he is a frequent speaker at global design conferences, sharing a point of view rooted in authorship, clarity, and long-term brand thinking.
